• December 1, 2020: Application becomes available

  • February 26, 2021: Application deadline

  • March 28, 2021: Notifications sent via email, artists confirm and purchase booths

  • May 3, 2021: Booth fee due

  • June 3, 2021: Booth fee refund deadline (5:00 PM Mountain)

  • August 12, 2021: Artist registration and set-up

  • August 13-15, 2021: 52nd Annual Sun Valley Arts & Crafts Festival

Application Information

For the Sun Valley Arts & Crafts Festival, Altitude Events Group will continue the practice started with the Sun Valley Museum of Art, and use the Zapplication System for processing all applications. To apply, please visit our dedicated page on ZAPP at https://www.zapplication.org/event-info.php?ID=8896


As before, artists may apply in multiple categories. Artists wishing to exhibit work produced in more than one media category must apply with a separate online user identification, set of digital images and jury fee for each category. For more information on this process please visit www.zapplication.org.


**Important: 2020 Artist Status**

  • All artists from the cancelled 2020 show, who were invited or confirmed, will automatically advance to the 2nd round (two rounds total) of the jury process for 2021. This means that these artists will either be invited or placed on the wait list for 2021. 

  • The Sun Valley Arts & Crafts Festival is still very much open to new entries for 2021. The rigorous jury process will conducted per normal procedure, with artists either advancing to the second round or some unfortunately being not invited. 

  • Does this mean other artists are "in line" behind all of last year's invited artists? No it does not. If another artist comes out of the jury process (2 rounds of judging) with the highest scores, then that artist is the #1 invitee in that category regardless of anyone else, and so on. The 2020 confirmed artists are only guaranteed to advance past the first round.

  • Questions? Please email us at artists@sunvalleyartsandcraftsfestival.com. 

Application Fees, Payments & Cancellation Information

  • $35 per application will be deposited upon receipt

  • Jury fee is non-refundable

  • Artists should prepare digital images and apply online. In the event that an artist cannot apply through Zapplication, Altitude Events Group will accept paper applications for an additional $50 processing fee, making the application fee $85.  Please contact artists@sunvalleyartsandcraftsfestival.com or 208-720-5095 for more information.

  • Artists may choose to pay by check, payable to: Altitude Events Group, LLC, or through ZAPP with their Visa or Master Card. Checks should be mailed to Altitude Events Group, P.O. Box 2942, Hailey, ID, 83333.

  • Booth fee is due upon acceptance (Mar. 26), and deposited upon receipt. Artists may choose to pay by check (same as application fee procedure), or online through ZAPP. A booth refund (less a 3% processing fee) will be given if written notification is received by June 3, 2021 at 5:00 PM Mountain. Any returned checks will incur a $25 penalty fee which will be payable immediately upon notification.

  • The Sun Valley Arts & Crafts Festival will be held rain or shine.


Application Images

  • Six images must be submitted.

  • All images are juried anonymously so please be sure your name (or business name) does not appear anywhere in the image or in the image title.

  • Five images should feature individual pieces that accurately represent the body of work to be exhibited; work shown in the images must be representative of current work, and no more than five years old.

  • One booth shot is mandatory and must be representative of presentation and work to be displayed. Booth image will be used to determine scale of work, balance and overall presentation.

  • Each set of six images submitted by an artist is viewed as a group. Each group of images is viewed by category in the order submitted to ZAPP.

Show Size, Booth Sizes, Fees & Other Booth Information

  • 140 booth spaces total, each 10'x10'. Some of these are combined to make doubles.

  • 'Best Of Category' winners are granted an invitation to the 2021 festival, but must still purchase a booth.

  • Remaining slots will be filled through the jury process.

  • 10'x10' regular single booth = $450

  • 10'x10' corner booth = $500

  • 10'x20' booth = $1000 (all double booths are on corners) 

  • Power is not available for artist booths.

  • Tents are required for ALL artists. (Rental options are available. Please email.)

  • White and neutral colored tents only.

  • Artists are responsible for bringing, setting up, manning and striking their tent.

  • Artists are not allowed to share a booth.

Goals for the Sun Valley Arts and Crafts Festival

  • To honor artists and their craft by providing a welcoming venue to showcase and sell their art.

  • Provide an opportunity for the Wood River Valley community, both locals and visitors, to learn about the national arts and crafts scene by interacting directly with artists and makers.

  • Exhibit great artwork with a balance of media and geographic representation.

  • Support both local and national artists with exposure and prospective clients.

  • Provide attendees with an opportunity to interact with artists directly, and to learn about/see new techniques, media, and innovative work.

  • Provide a robust PR and marketing plan to draw audience to the Festival.

  • Provide free admission and remain one of the anchor events of the summer in the Wood River Valley, while providing significant positive economic impact for the community with over 7,000 engaged attendees. 


Artist Services

  • Scheduled and staggered set-up and tear-down times.

  • Full color festival program.

  • Security provided from the end of the show in the evening until the following morning, and during tear down.

  • Free and convenient parking.

  • Artist Breakfast Saturday morning.

  • Volunteer booth sitters.

  • Best of Show Award receives $1,000 & Best of Category Award winners receive automatic acceptance for the 2022 Festival.

  • Referral services provided throughout the year.


Jury Criteria

The jury consists of a panel of six professional artists and collectors, who ideally rotate on a yearly basis to ensure objectivity and a fresh festival annually. The same jurors who judge the festival participants are also asked to judge Best of Show and Best of Category Awards during the Festival. Jurors are not compensated for their time financially or otherwise.


Jury Process

  • Prior to scoring each category, jurors review all of the applicant’s images within the category.

  • During the jury, six images are projected simultaneously onto a large screen, 3 across from left to right on each row starting with #1.

  • The description of materials and technique submitted in each artist’s application is read aloud for the jurors and is an important tool for sharing unique aspects of the pieces represented and creative process.

  • During this time a member of the jury who is an expert or professional in the related field may be asked questions about certain techniques related to the category by the rest of the jury.

  • An overall score is awarded on a scale of 1-5. The jury evaluates applications by reviewing the original thought and intent, overall concept, excellence in craftsmanship and the consistency of style and presentation.

  • Scores are then totaled for one cumulative score per artist with 30 being the highest possible score.

  • Jurors are instructed to score independently and they do not discuss their scores with other jurors during the scoring process.


LOCAL ARTISTS: All local artists, those living in Blaine County (as full time residents), will automatically receive one point before jurying to encourage participation and ensure a positive environment for local artists.

JURY EXEMPTIONS: The Best of Show and Best of Category winners from the previous year are exempt from the jury process. The Best of Show winner is typically invited to participate as a jury member the following year. The Festival Director has final discretion on accepted artists.

Rules & Eligibility

  • Artists in all fine art and fine craft disciplines are welcome to apply.

  • Artists agree to be present during all show hours, all three days.

  • Work shown can only be made by their own hands in only the category in which they are accepted.

  • Artists displaying work in categories other than the one for which they were accepted will be asked to remove the unaccepted work or to leave the Festival.

  • Exhibited work should not be older than five years unless prior permission has been received from the Festival Director and all should be for sale.

  • No commercial agents, dealers or manufacturers may enter. Kits, tumbled stones, embellished objects, manufactured objects, imported objects, mass-produced goods, exhibitor posters, edible items, candles and personal care items are unacceptable for sale during the Festival.

  • Offset printed reproductions cannot make up more than 20% of a booth and must be labeled as such with a clear definition of the reproduction process displayed and available for the general public.  Any artist displaying reproductions as their primary item for sale will be asked to remove reproductions or to leave the Festival.

  • All artists must disclose materials and processes used in on-site signage. A standardized format for artists’ signage can be found at www.naia-artists.org. If two or more persons collaborate to produce original work, all must be identified on the application.

  • No more than one assistant may be in the booth with an artist at any time.

  • No raffles of an artist’s work are allowed.

  • All artists are required to reconcile all sales receipts on Sunday of the event for the purpose of paying local sales tax at check-out (2%). In addition, all artists are required separately to pay Idaho state sales tax (6%).



Artists may choose only one category per application. Artists are welcome to apply in multiple categories, but must submit separate applications for each category.  While a balanced show that showcases fine art and diversity of media is a principal objective, quotas are not established in any category. Please review category definitions carefully.

CERAMICS: Functional and/ or non-functional original works created by the artist from clay, porcelain, stoneware, and/or earthenware. If multiple pieces of the same design are displayed, each piece must be signed. No machine made or mass produced work is permitted. Painted greenware is not eligible.


DRAWING:  Includes works created by the artist using dry media including chalk, charcoal, pastels, pencil, wax crayons, etc. or from fluid medium of inks and washes applied by pen or brush.


FIBER: All works crafted from fibers including leather, paper, basketry, embroidery, weaving, tapestry and papermaking. Machine tooling, machine screened patterns or miscellaneous forms of mass production are NOT permitted. No factory produced wearable items, regardless of additional modification or enhancement by the artists, will be accepted.


GLASS: Works that have been crafted via glass blowing, molding, or casting, as well as works that have been kiln-formed. Works may be etched or engraved. Glass works may be functional or purely decorative in design.   No form of mass production is permitted.


JEWELRY: All jewelry, whether the work is produced from metal, glass, clay, fiber, paper, plastic or other materials.  No commercial casts, molds, mass production, or production studio work allowed.


METALWORK: Functional, non-sculptural metal work. All sculptural work should be submitted within the sculpture category.


MIXED MEDIA: Includes 2-dimensional and 3-dimensional work that incorporates more than one type of material in their production.


PAINTING: Oil, acrylic, watercolor, tempera, etc.


PHOTOGRAPHY: Includes all photographic processes which begin with a camera lens. Photographers are required to disclose their creative process and printing process. All pieces must be signed, numbered and dated, in a limited edition. Prints must have been processed by the artist or under artist’s direct supervision. Prints must meet “archival quality” standards.


PRINTMAKING: Prints are defined as multiple originals where the artists hand has manipulated the plates, stone, blocks, composite reliefs, or screens and which are properly signed and numbered in limited editions. Printmakers are required to disclose their creative and printing processes.


SCULPTURE: 3-dimensional original work done in any medium.


WOOD: Original hand-tooled, machine worked, turned or carved.

DSC_0103 copy.JPG